IN many organisations, communications and public relations (PR) are treated as peripheral services. They are nice to have, ...

From taglines in sub-dialects to varied versions of the same content tailored to different communities, factoring in diverse audiences is key to a successful cross-cultural communication strategy.

The most profound challenge in healthcare today is not just discovering cures but ensuring that solutions reach the right people at the right time. In an era defined by digital innovation, healthcare ...